[{"data":1,"prerenderedAt":614},["ShallowReactive",2],{"insight-july-tiktok-trends":3},{"page":4,"related":552,"index":612},{"id":5,"published":6,"lastPublished":7,"title":8,"slug":9,"thumbnail":10,"date":28,"author":29,"categories":36,"contributors":45,"content":46,"thumbnailStyle":544,"schemaTypes":545,"schemaCustom":546,"faqs":544,"seo":547},"Xd0l0sgASqWqdvcMeVLAZg","2025-06-23T22:04:59+01:00","2026-07-27T20:21:58+01:00","July 2026 TikTok Trends: Viral Moments You Need to Know","july-tiktok-trends",{"alt":11,"title":12,"focalPoint":13,"width":15,"height":16,"thumbnail":17,"small":18,"medium":19,"responsiveImage":20},"A bold, colorful illustration featuring a light blue upward arrow intersected by a stylized burst, representing cultural virality and trending momentum on social media. Used for the July 2025 TikTok Trends blog by New Engen.","July 2026 TikTok Trends – Viral Growth Concept Graphic",{"x":14,"y":14},0.5,1200,676,"https://www.datocms-assets.com/151374/1750711920-ne_blog_thumbnails_july_v1.png?auto=format&fit=max&h=600&q=85&w=600","https://www.datocms-assets.com/151374/1750711920-ne_blog_thumbnails_july_v1.png?auto=format&fit=max&h=1000&q=85&w=1000","https://www.datocms-assets.com/151374/1750711920-ne_blog_thumbnails_july_v1.png?auto=format&fit=max&h=1500&q=85&w=1500",{"srcSet":21,"webpSrcSet":22,"sizes":23,"src":24,"width":15,"height":16,"aspectRatio":25,"alt":11,"title":12,"base64":26,"bgColor":27},"https://www.datocms-assets.com/151374/1750711920-ne_blog_thumbnails_july_v1.png?auto=format&dpr=0.25&fit=max&h=2440&q=85&w=2440 300w,https://www.datocms-assets.com/151374/1750711920-ne_blog_thumbnails_july_v1.png?auto=format&dpr=0.5&fit=max&h=2440&q=85&w=2440 600w,https://www.datocms-assets.com/151374/1750711920-ne_blog_thumbnails_july_v1.png?auto=format&dpr=0.75&fit=max&h=2440&q=85&w=2440 900w,https://www.datocms-assets.com/151374/1750711920-ne_blog_thumbnails_july_v1.png?auto=format&fit=max&h=2440&q=85&w=2440 1200w","","(max-width: 1200px) 100vw, 1200px","https://www.datocms-assets.com/151374/1750711920-ne_blog_thumbnails_july_v1.png?auto=format&fit=max&h=2440&q=85&w=2440",1.7751479289940828,"data:image/jpeg;base64,/9j/4AAQSkZJRgABAQAAAQABAAD/2wCEAAoHBwgHBgoICAgPDwoXDhgPDhkNDxENDQ0OFxMZGCIVFhUaHy0jGh0oKRUWJDUlKC0vMjIyGSI4PTcwPCsxMi8BCgsLDg0OHBAQHDsoIig7Oy87Lzs7NTsvLzUvLy8vLy81Oy8vOy87Oy8vLy8vLy8vLzUvLy8vLy8vOy8vLy8vL//AABEIAA4AGAMBIgACEQEDEQH/xAAXAAADAQAAAAAAAAAAAAAAAAAABAUC/8QAGxABAAICAwAAAAAAAAAAAAAAAQACAxEEBRP/xAAXAQADAQAAAAAAAAAAAAAAAAAEBQYD/8QAGxEAAgMAAwAAAAAAAAAAAAAAAQIAAxEEEiH/2gAMAwEAAhEDEQA/AF/L2Tcq16ujxN7kts4jZGzsMpxtRk4bZGcZ6gp0RW/HMKgwmaWcytmE0AbIJY1fbwT/2Q==","#fd4e1a","2026-06-29",{"id":30,"slug":31,"name":32,"photo":33,"role":35},"Hs_lX0oATXio0yEnHQx7Og","shayla-crowder","Shayla Crowder",{"src":34},"https://www.datocms-assets.com/151374/1779306598-vp-headshots-3.png?auto=format&fit=max&h=300&q=85&w=300","Senior Marketing Manager",[37,41],{"id":38,"slug":39,"title":40},"B0y1WBnOS32UYm7_kNLcPQ","trends","Trends",{"id":42,"slug":43,"title":44},"LbuHh1WgRAydUNn_o9U0-w","tiktok","TikTok",[],{"value":47,"blocks":512},{"schema":48,"document":49},"dast",{"type":50,"children":51},"root",[52,60,73,79,89,115,119,130,135,144,161,164,168,172,178,180,184,193,199,201,205,219,225,227,231,246,252,254,258,267,273,275,279,283,289,291,295,299,305,307,311,315,321,323,327,338,344,346,350,366,372,374,378,382,393,395,399,403,409,411,415,419,425,427,431,435,441,443,448,453,469,474,494,499,503,508],{"type":53,"children":54},"paragraph",[55],{"type":56,"marks":57,"value":59},"span",[58],"strong","By Shayla Crowder, Senior Marketing Manager at New Engen",{"type":53,"children":61},[62,71],{"url":63,"meta":64,"type":68,"children":69},"https://www.linkedin.com/in/shaylamherrington/",[65],{"id":66,"value":67},"target","_blank","link",[70],{"type":56,"value":32},{"type":56,"value":72}," is a Senior Marketing Manager at New Engen and a creator with nearly half a million followers across TikTok, Instagram, and other social platforms. She tracks trending audio, viral formats, and emerging content patterns weekly — from inside the feed, not just from a dashboard. Every trend on this page reflects what she's actively watching move on the For You Page in July 2026, with execution notes informed by her own creator experience and New Engen's work with hundreds of brands across the digital marketing landscape.",{"type":74,"level":75,"children":76},"heading",2,[77],{"type":56,"value":78},"What's Trending on TikTok Now in July 2026",{"type":53,"children":80},[81,83,87],{"type":56,"value":82},"\"You look like the 4th of July. It makes me want a hot dog real bad.\" Paulette said it in ",{"type":56,"marks":84,"value":86},[85],"emphasis","Legally Blonde 2",{"type":56,"value":88},", and every year without fail, TikTok makes it everyone's problem again — which is exactly the right energy for July. ",{"type":53,"children":90},[91,93,96,98,101,103,106,108],{"type":56,"value":92},"This month's FYP is running on blockbuster anticipation, summer chaos, and the particular kind of unhinged patriotism that only exists between July 3rd and the 5th. Christopher Nolan's ",{"type":56,"marks":94,"value":95},[85],"The Odyssey",{"type":56,"value":97}," opens July 17 with a cast that includes Matt Damon, Anne Hathaway, Tom Holland, Zendaya, and Robert Pattinson, the FIFA World Cup Final lands July 19 at MetLife Stadium, and then July 31 delivers a one-two punch nobody was prepared for: Tom Holland's ",{"type":56,"marks":99,"value":100},[85],"Spider-Man: Brand New Day",{"type":56,"value":102}," — already the highest presale day for any film in five years — and Ariana Grande's ",{"type":56,"marks":104,"value":105},[85],"petal",{"type":56,"value":107}," dropping the same day. Charli xcx, Tyla, and The Strokes all release albums on July 24. The month doesn't slow down. It just keeps escalating. ",{"url":109,"meta":110,"type":68,"children":112},"https://www.comicbasics.com/christopher-nolans-the-odyssey-tracking-for-massive-box-office-opening/",[111],{"id":66,"value":67},[113],{"type":56,"value":114},"Comic Basics + 3",{"type":53,"children":116},[117],{"type":56,"value":118},"The throughline is event energy. July rewards the creator who shows up early — before the premiere, before the drop, before the hot take has been taken. Here are the trends, sounds, and formats dominating July 2026 — and how you can jump in.",{"type":53,"children":120},[121,123,128],{"type":56,"value":122},"Still riding the June wave? Many of those trends are overlapping and evolving this month — catch up on ",{"url":124,"type":68,"children":125},"https://www.newengen.com/insights/june-tiktok-trends",[126],{"type":56,"value":127},"June's TikTok trend recap",{"type":56,"value":129}," if you missed it.",{"type":74,"level":131,"children":132},3,[133],{"type":56,"value":134},"Trend #1: You Never Take Me to Bangladesh",{"type":53,"children":136},[137,139,142],{"type":56,"value":138},"\"Bangladesh\" is a 49-second singer-songwriter track by Ian McConnell, and the opening line has broken TikTok's brain in the best way. It sounds like a real relationship complaint for exactly half a second — ",{"type":56,"marks":140,"value":141},[85],"you never take me to Bangladesh",{"type":56,"value":143}," — before the demands escalate into sausages, oil, novels, revenge drinks, and transformations that make no sense. That's the whole joke. The emotional sincerity hits first, the absurdity lands right behind it, and by the time you've processed what you just heard the song is already looping. SZA, Chance the Rapper, and Lizzo are all in the comments. The internet is writing extra verses. It's only 49 seconds and it's everywhere.",{"type":53,"children":145},[146,149,151,154,156,159],{"type":56,"marks":147,"value":148},[58],"How to do it:",{"type":56,"value":150}," Pull the \"Bangladesh\" audio by Ian McConnell and lead with your most betrayed, been-waiting-years expression on the opening line. The format with the most upside is the substitution: swap Bangladesh for whatever ",{"type":56,"marks":152,"value":153},[85],"your",{"type":56,"value":155}," version of a perpetually unfulfilled ask looks like — the gym, couples therapy, that restaurant you've dropped hints about for six months. Keep it deadpan and let the specificity do the work. Cover versions and a cappella harmonies are also blowing up right now, so if you can sing, this is your window. McConnell's follow-up project ",{"type":56,"marks":157,"value":158},[85],"Season 3",{"type":56,"value":160}," drops July 10 — the audio is at peak virality right now, so post before the conversation moves on.",{"item":162,"type":163},"aIOOYWZOQAO50Zl8SW5mVA","block",{"type":74,"level":131,"children":165},[166],{"type":56,"value":167},"Trend #2: What Sound Does It Make?",{"type":53,"children":169},[170],{"type":56,"value":171},"This one is deceptively simple and performing everywhere right now, especially for business accounts. The format: ask coworkers, family members, or friends to make the sound of something specific — a nail gun, a golf cart reversing, a forklift, a blender, whatever is native to your world — and record each answer straight to camera. Then cut to the actual thing, with their audio playing over it. The comedy lives entirely in the gap between confidence and reality. ",{"type":53,"children":173},[174,176],{"type":56,"marks":175,"value":148},[58],{"type":56,"value":177}," Pick something in your world that makes a distinctive, specific sound. Walk up to 3–5 people one at a time, ask on camera, and let them commit to their answer without coaching. Keep each response to 2–3 seconds. Then cut to a real clip of the the item/object in action — film it yourself or use existing footage — and layer their impression over it. No trending audio needed; original sound is part of what makes it feel raw and real. ",{"item":179,"type":163},"BI74VzB3R0y1VeVWM55-aw",{"type":74,"level":131,"children":181},[182],{"type":56,"value":183},"Trend #3: Not Very Nonchalant",{"type":53,"children":185},[186,188,191],{"type":56,"value":187},"TikTok has been in a nonchalant era for a while — unbothered, deadpan, too-cool-to-care — and this audio is the antidote. The original clip is from @trace.young, a 17-second video of him dancing full-out in Times Square set to his own original sound, over which he speaks the line: ",{"type":56,"marks":189,"value":190},[85],"\"I don't like being nonchalant. Why would I hide the joy God gave me?\"",{"type":56,"value":192}," It has 1M likes and the comments are flooded with people calling it life-changing. Trace Young's own reply in the comments says it best: \"the rise of nonchalance is the death of passion.\" The trend is a direct rejection of that — creators are using the audio to show themselves genuinely, unashamedly happy, whether that's dancing in public, sprinting toward something they love, or just existing loudly in their own life. It hits differently right now because it gives people permission to be obvious about the good things.",{"type":53,"children":194},[195,197],{"type":56,"marks":196,"value":148},[58],{"type":56,"value":198}," Use \"original sound - Trace Young †\" and pair it with clips of yourself doing something that makes you genuinely happy — with friends, at a job you love, somewhere you traveled, mid-laugh, mid-dance, just fully in it. Add the on-screen text \"I don't like being nonchalant. Why would I hide the joy God gave me?\" and let your footage be the answer. Carousels of joyful camera roll moments work well, outfit reveals with big energy work, and so does a single clip of you doing something most people would self-consciously dial back. The whole point is to not dial it back.",{"item":200,"type":163},"ZZ-9R_FfQK6M1jR1FgHQpA",{"type":74,"level":131,"children":202},[203],{"type":56,"value":204},"Trend #4: u + me = \u003C3",{"type":53,"children":206},[207,209,212,214,217],{"type":56,"value":208},"Olivia Rodrigo's ",{"type":56,"marks":210,"value":211},[85],"you seem pretty sad for a girl so in love",{"type":56,"value":213}," has been running TikTok since it dropped June 12th, and \"u + me = \u003C3\" is the album's quiet standout for content. The chorus lands on the line ",{"type":56,"marks":215,"value":216},[85],"\"I know everybody changes, but I hope that we don't\"",{"type":56,"value":218}," — and that one sentence is doing a lot of emotional heavy lifting right now. It's the exact feeling people have about their closest relationships: the low-key terror that time and life will drift you apart from the people who matter most. Creators are running it as a tribute format — photo carousels of a friend group then and now, couples through the years, siblings growing up together — and the song's warmth makes even ordinary camera roll dumps feel genuinely moving. It works for romantic relationships, friendships, and family with equal pull.",{"type":53,"children":220},[221,223],{"type":56,"marks":222,"value":148},[58],{"type":56,"value":224}," Use \"u + me = \u003C3\" by Olivia Rodrigo and add the on-screen text \"I know everybody changes, but I hope that we don't\" over your content. The carousel format is the highest-upside execution — pull photos of you and whoever you're celebrating from different points in time and let the progression tell the story. A single clip works too: you and your people together right now, text on screen, song underneath. You can also go the then-and-now route — a photo from years ago in the same spot you're standing to",{"item":226,"type":163},"Sz7hDztCSY2egh-A3AQ2ag",{"type":74,"level":131,"children":228},[229],{"type":56,"value":230},"Trend #5: You Look Like the 4th of July (Makes Me Want a Hot Dog Real Bad)",{"type":53,"children":232},[233,235,237,239,244],{"type":56,"value":234},"Hot dogs are having a full cultural moment this summer and the Jennifer Coolidge audio from ",{"type":56,"marks":236,"value":86},[85],{"type":56,"value":238}," is the mascot. Every July 4th it resurfaces — Paulette telling Elle she looks like the 4th of July and it makes her want a hot dog real bad — but this year it has more fuel behind it than usual. Hot dogs are genuinely trending as a summer aesthetic: ",{"url":240,"type":68,"children":241},"https://www.tiktok.com/@mikaylanogueira/video/7653948280455433486?is_from_webapp=1&sender_device=pc&web_id=7589348249942918670",[242],{"type":56,"value":243},"Mikayla Nogueira ",{"type":56,"value":245},"(@mikaylanogueira) threw a full hot dog themed birthday party, there's hot dog merch, hot dog nails, hot dog cakes. The audio goes viral annually but the execution window is getting more creative — the best versions aren't just lip syncs, they're absurdist dedications to the bit.",{"type":53,"children":247},[248,250],{"type":56,"marks":249,"value":148},[58],{"type":56,"value":251}," Use the \"Legally Blonde 2\" Jennifer Coolidge audio — search \"you look like the 4th of July\" on TikTok to find it. The winning format right now is the fully committed lip sync: deliver the line directly to camera with Paulette's exact energy, then cut to whatever you're calling your hot dog. That can be a person, a plate of food, a sunset, your dog, your car — the more unhinged the comparison the better it performs. The 4th of July long weekend is your window. Dress in red, white, and blue if you want the full effect, but the audio alone is enough. Post July 3rd or 4th for maximum lift — this one spikes hard over the holiday and dies fast after.",{"item":253,"type":163},"Xcc0_0VCTNa5BsQUU_qmOg",{"type":74,"level":131,"children":255},[256],{"type":56,"value":257},"Trend #6: I Treated You Bad (Michael Jackson Remix)",{"type":53,"children":259},[260,262,265],{"type":56,"value":261},"The ",{"type":56,"marks":263,"value":264},[85],"Michael",{"type":56,"value":266}," biopic has been doing something to TikTok since it dropped in April — sending a whole new generation into the catalog and pulling longtime fans back in — and the MJ audio wave isn't slowing down. The current standout is a remix by @neverbadagain of \"I Treated You Bad,\" a raw, trap-influenced rework of the Jackson 5 classic that hits completely differently at the beat drop. That moment is what's driving the trend. Creators are using the audio for transitions and reveals — GRWMs, hair transformations, nail reveals, outfit checks — building tension through the first few seconds then cutting on the drop to show the finished look. The contrast between the melancholic opening and the hard beat switch is doing all the emotional heavy lifting. It's dramatic without being precious about it, which is exactly what a good reveal format needs.",{"type":53,"children":268},[269,271],{"type":56,"marks":270,"value":148},[58],{"type":56,"value":272}," Search \"original sound - neverbadagain\" to find the audio. Structure your video so the before — bare face, hair wrapped, casual outfit — plays through the quieter opening, then time your cut or transition to land exactly on the beat drop. The reveal should hit with the music. A slow pan or camera flip works; a CapCut transition works too. GRWMs, style transformations, and before-and-afters are the highest-upside formats right now, but any visual with a clean before-and-after arc fits. Keep the edit tight — the whole thing should run under 30 seconds.",{"item":274,"type":163},"SBTzYcP_R7izrZD6PubTTg",{"type":74,"level":131,"children":276},[277],{"type":56,"value":278},"Trend #7: Changing the Question",{"type":53,"children":280},[281],{"type":56,"value":282},"The editing prank format is back and it's genuinely devious. This trending format has creators filming coworkers (or family, or friends) answering completely innocent questions — what's your favorite food, what's your favorite item on your desk — then dubbing over the original question in post with something unhinged. The coworker grabs their favorite mug and it looks like they just told you that's what they'd use to beat up a small child. They point to their dream vacation destination and now they're apparently describing the ideal place to hide a body. The answers stay totally genuine. That's what makes it so good.",{"type":53,"children":284},[285,287],{"type":56,"marks":286,"value":148},[58],{"type":56,"value":288}," Film 3–5 people answering wholesome, specific questions — favorite food, favorite desk item, best vacation spot, go-to comfort TV show. Keep your own voice calm and natural on camera. In editing, mute your original question and record a voiceover swapping it for something deeply suspicious or violent-sounding, timed so the question ends just as your subject starts answering. The more specific and sincere their original response, the darker the recontextualization lands. ",{"item":290,"type":163},"Dyo-6Q3eTxyzr8UWhAocBQ",{"type":74,"level":131,"children":292},[293],{"type":56,"value":294},"Trend #8: Maybe the Program I'm Running Isn't Too Strict",{"type":53,"children":296},[297],{"type":56,"value":298},"Everyone has a rule they swear by — until the right temptation shows up. This trending audio clip from creator Ken Eurich (@ken.eurich) features the exasperated confession, \"and you know what, maybe the program I am running isn't too fucking strict. kay just please give me a break you guys,\" and TikTok ran with it immediately. Creators are using it as the perfect soundtrack for self-imposed rules they can't actually hold. The on-screen text does all the work: \"when I tell my friends I need to save money and they bring up dinner and drinks.\" The format resonates because it's not about failure — it's about being reasonable with yourself, out loud, while still caving.",{"type":53,"children":300},[301,303],{"type":56,"marks":302,"value":148},[58],{"type":56,"value":304}," Lip sync to the clip straight to camera. Add on-screen text describing the rule or mindset you claim to hold — saving money, eating clean, no more online shopping, early bedtimes — and the moment you fold. The more specific and personally embarrassing the scenario, the better it performs. Deadpan delivery wins here; the audio is already emotional enough.",{"item":306,"type":163},"MLacJpmISG6QBtfaaOjxWQ",{"type":74,"level":131,"children":308},[309],{"type":56,"value":310},"Trend #9: Netflix Documentary",{"type":53,"children":312},[313],{"type":56,"value":314},"TikTok has found the perfect format for anyone who has ever watched a true crime doc and immediately recognized themselves in the subject matter. The format is simple and deeply committed to the bit: set \"On a Mission\" by Duomo — that slow, swelling, you-are-about-to-hear-something-disturbing documentary score — place a chair in front of your camera, walk into frame, and sit down like someone who has been asked to speak on the record. On-screen text sets the scene: \"Me when Netflix does a documentary about property managers\" or \"getting divorced young\" or \"the worst workplaces in America.\" The humor lives entirely in the gap between the gravitas of the music and how mundane or niche the subject is. It works for any industry, any era of your life, any hobby that has ever consumed you.",{"type":53,"children":316},[317,319],{"type":56,"marks":318,"value":148},[58],{"type":56,"value":320}," Set your camera on a tripod or stable surface at eye level. Place a chair about 6–8 feet back. Start recording, then walk into frame from the side and sit down slowly — the slower and more deliberate, the better. Add your on-screen text before you sit, or time it to appear as you settle in. The best angles are slightly below eye level to maximize the \"interview subject\" energy. Lean forward slightly once seated. Niche specificity is everything here — \"worst workplaces\" lands softer than \"third-party logistics warehouses in the midwest.\"",{"item":322,"type":163},"Z66zTTUFQSe_Y28jqy4FOA",{"type":74,"level":131,"children":324},[325],{"type":56,"value":326},"Trend #10: \"Freaked Out\" Bob Trend",{"type":53,"children":328},[329,331,336],{"type":56,"value":330},"TikTok's new favorite joke format is \"Freaked Out\" by Fat Papi and prodshushy, and it's built entirely on repetition. The format started with a bob haircut bit: on-screen text reading \"reasons to get a bob,\" followed by four numbered points that all just say \"bob.\" The creator ",{"url":332,"type":68,"children":333},"https://www.tiktok.com/@jocelynmeiere/video/7647959478297693442?is_from_webapp=1&sender_device=pc&web_id=7589348249942918670",[334],{"type":56,"value":335},"@jocelynmeiere",{"type":56,"value":337}," syncs playful, exaggerated dance moves to each repeated beat, and the deadpan commitment is what sells it. It's spread everywhere, with the \"Diva Bob\" account becoming the trend's breakout face. The joke works because it's structurally simple but visually stupid in the best way — the punchline is that there is no punchline, just the same word hit four times with increasing physical comedy.",{"type":53,"children":339},[340,342],{"type":56,"marks":341,"value":148},[58],{"type":56,"value":343}," Pick a scenario with one dominant, repeatable \"answer\" — a 10-hour shift where caffeine solves everything, a Monday where coffee is the only fix, a breakup where \"him\" is the running joke. Set up on-screen text naming the format (like \"how to survive a 10-hour shift\"), then list 3–4 numbered reasons that all repeat the same word or item. Add a visual gag each time — pulling out another Monster can, adding a shot of espresso, whatever escalates the bit physically. Match your movement to the beat drops in the audio below. The tighter the sync, the funnier the repetition lands.",{"item":345,"type":163},"QQtGAn2-RSeycHZUq3Birw",{"type":74,"level":131,"children":347},[348],{"type":56,"value":349},"Trend #11: Beyoncé 'Pen and Paper' TikTok Audio",{"type":53,"children":351},[352,354,357,359],{"type":56,"value":353},"A 12-year-old clip from Beyoncé's ",{"type":56,"marks":355,"value":356},[85],"Self-Titled",{"type":56,"value":358}," documentary just found new life on TikTok, and it's become the ultimate humble-brag format. Creators lip-sync to Beyoncé describing writing \"Partition\" on the spot — \"I didn't have a pen and paper, I got to the mic, and I said press record\" — then let her ad-libbed \"ah ah ah\" riff cut to on-screen text revealing their own no-prep, pulled-it-out-of-thin-air moment. It works because everyone has one: the nickname that stuck, the baby name nobody saw coming, the debate point that ended the argument. The format borrows Beyoncé's genius-on-instinct energy and hands it to anyone willing to admit they were kind of a genius that one time, too. ",{"url":360,"meta":361,"type":68,"children":363},"https://eminem.news/hailie-beyonce-trend.html",[362],{"id":66,"value":67},[364],{"type":56,"value":365},"Eminem.Pro",{"type":53,"children":367},[368,370],{"type":56,"marks":369,"value":148},[58],{"type":56,"value":371}," Lip-sync the \"I didn't have a pen and paper\" line straight to camera, deadpan and confident. When Beyoncé's \"ah ah ah\" hits, cut to on-screen text naming your moment — the name you gave your kid that ended up everywhere, the nickname you invented for yourself that actually caught on, the one debate comeback that shut the whole room up. Keep the text short enough to read in one glance. The trend lives or dies on commitment to the bit, so play it completely straight, like you're genuinely being interviewed about your creative process. No explanation needed beyond the text — let the smugness speak for itself.",{"item":373,"type":163},"dknU8aWdR_6wfruLMY-n6w",{"type":74,"level":131,"children":375},[376],{"type":56,"value":377},"Trend #12: The Hour-By-Hour Friend Group Grid",{"type":53,"children":379},[380],{"type":56,"value":381},"Group chats just found their new favorite bit. It's basically a documentary of everyone's day. One friend texts the chat asking for a photo every hour, on the hour. No context needed—just proof of life. The payoff lands when it's stitched into a multi-panel grid video: one friend up at 4 a.m., another still asleep at 8, someone brushing their teeth at 11. It's mundane by design. But watching a full friend group's day unfold side by side hits harder than any single post. The comments turn into a personality quiz, with everyone picking who they relate to most.",{"type":53,"children":383},[384,386,388,391],{"type":56,"marks":385,"value":148},[58],{"type":56,"value":387}," Text your group chat the night before and ask everyone to send one photo an hour, on the hour, from 6 a.m. to 8 p.m. Once the photos come in, open TikTok's grid feature and build a multi-panel video, arranging each friend's photo by the hour it was taken. Overlay the time stamp as each new hour starts. Name-tag every panel so people can call out who they relate to most in the comments. Use \"the joke is on you\" by Kate from ",{"type":56,"marks":389,"value":390},[85],"iCarly",{"type":56,"value":392}," as the audio, and let the mismatched morning energy carry it.",{"item":394,"type":163},"RpyMCBBQQg-efn7WSulcsg",{"type":74,"level":131,"children":396},[397],{"type":56,"value":398},"Trend #14: Bring Me There",{"type":53,"children":400},[401],{"type":56,"value":402},"\"Bring Me There\" is TikTok's new shorthand for full-body, can't-stop-thinking-about-it longing. It started as an inside joke in a niche fan community grieving better days. Then it broke into something much bigger, with creators lip-syncing while acting borderline unhinged about wanting to be somewhere specific — a concert, a vacation, a hangout dreamed up entirely in their head. TikTok's own trending-audio prompt spells out the format. Narrate an ideal outing — matchas, a Winners run, an Aperol spritz on a patio — while the face does the desperate comedic work. Everyone has a fantasy itinerary this specific.",{"type":53,"children":404},[405,407],{"type":56,"marks":406,"value":148},[58],{"type":56,"value":408}," Write out your own hyper-specific dream itinerary before filming — three or four beats, like iced matcha, a Winners run, and a bonfire drive with the windows down. Lip-sync the opening calmly, then let your face crack into full desperation right as \"I wanna go there so bad\" hits: hands clasped, eyes wide, whatever sells the longing. Film close so the reaction carries the joke — your actual location barely matters. The weirder and more personal the itinerary, the better it lands.",{"item":410,"type":163},"MtP2-jR8TsSNggLjqzzV0w",{"type":74,"level":131,"children":412},[413],{"type":56,"value":414},"Trend #15: Make Sure I Die With a Tan",{"type":53,"children":416},[417],{"type":56,"value":418},"\"I can't be pale in my casket, make sure I die with a tan, it's part of the brand.\" Drake said it first on Smiley's 2021 track \"Over the Top,\" and TikTok just decided it's the summer 2026 mission statement. The format pairs that line with sun-drenched footage — beach days, poolside lounging, a golden hour drink in hand. It's landing right in the middle of TikTok's broader tanmaxxing moment, where a deep tan reads as a status symbol rather than a souvenir. The lyric does all the work. Say it out loud once and the whole aesthetic explains itself.",{"type":53,"children":420},[421,423],{"type":56,"marks":422,"value":148},[58],{"type":56,"value":424}," Pull the \"Over the Top\" audio and time the lyric drop to your best sun-soaked shot — golden hour beats noon light every time. Layer three or four clips: a recent beach photo, a few poolside moments, an iced coffee at sunset. Put the exact lyric on screen as text so it reads even on mute. This one's rated \"super easy\" for a reason — no choreography, no transitions, just good light. Post while the sun's still out this week. Tanning trends move with the weather, and this one cools off the second summer does.",{"item":426,"type":163},"C62g-9xER2ekxyDSkTzw9A",{"type":74,"level":131,"children":428},[429],{"type":56,"value":430},"Trend #16: Fidget Trading Is Back",{"type":53,"children":432},[433],{"type":56,"value":434},"Fidget trading is having its second act, and this time it's not just kids swapping Squishmallows for Silly Putty. TikTok's real-life trading mechanic — popularized by Mrs. Bench at her Fidget Toys Plus storefront, where she lays items on a laminated mat and taps a checkmark or plus sign to accept or demand more — has jumped straight into everyday life. Friends and coworkers now sit across from each other trading whatever's on hand: a half-used chapstick, a small plant, a keychain, an unopened makeup palette. No fidget toys required. The appeal is pure negotiation theater. Watching someone sweeten a bad offer, or flatly reject a lowball, taps into the same tension as a poker table. It's low-stakes drama with real objects, and that's exactly why it's spreading past the original toy-trading crowd.",{"type":53,"children":436},[437,439],{"type":56,"marks":438,"value":148},[58],{"type":56,"value":440}," Grab a partner and a stack of small random items — desk clutter, purse contents, whatever's within reach works best. Lay the first offer down and let your partner accept, decline, or counter by adding another item to the pile. Film from a top-down angle so viewers can actually see the trade table, and keep your reactions genuine when an offer lands or falls flat. Label good and bad trades with on-screen text so the stakes are clear at a glance. The format rewards personality over production value, so let the back-and-forth haggling carry the video.",{"item":442,"type":163},"TPViQRGoSp6EHqKDplEDPg",{"type":74,"level":75,"children":444},[445],{"type":56,"marks":446,"value":447},[58],"Frequently Asked Questions",{"type":74,"level":131,"children":449},[450],{"type":56,"marks":451,"value":452},[58],"Q1: What major cultural moments are driving TikTok trends in July 2026?",{"type":53,"children":454},[455,457,459,461,463,465,467],{"type":56,"value":456},"July 2026 is one of the most stacked months of the year for content fuel. Christopher Nolan's ",{"type":56,"marks":458,"value":95},[85],{"type":56,"value":460}," opens July 17 with a cast that includes Matt Damon, Zendaya, Tom Holland, and Robert Pattinson, and it's already tracking for an $80–100M opening weekend. The FIFA World Cup Final lands July 19 at MetLife Stadium — the first-ever 48-team tournament — giving the platform a massive global content moment. Then July 31 doubles down: ",{"type":56,"marks":462,"value":100},[85],{"type":56,"value":464}," drops the same day as Ariana Grande's ",{"type":56,"marks":466,"value":105},[85],{"type":56,"value":468},", which has already been nicknamed \"Grande-Man\" by fans. Charli xcx, Tyla, and The Strokes all release albums on July 24. Add the 4th of July long weekend and the Michael biopic's continued cultural afterglow, and there's almost no week in July without a major hook to post around.",{"type":74,"level":131,"children":470},[471],{"type":56,"marks":472,"value":473},[58],"Q2: What songs and sounds are trending on TikTok in July 2026?",{"type":53,"children":475},[476,478,480,482,484,486,488,490,492],{"type":56,"value":477},"July's FYP is pulling from a wide range of audio right now. Ian McConnell's \"Bangladesh\" — a 49-second absurdist earworm — is everywhere for lip syncs and substitution formats. The @neverbadagain remix of Michael Jackson's \"I Treated You Bad\" is driving GRWM and reveal content on the beat drop. Olivia Rodrigo's \"u + me = \u003C3\" from her June album ",{"type":56,"marks":479,"value":211},[85],{"type":56,"value":481}," is the go-to for friendship and relationship carousels. The Jennifer Coolidge ",{"type":56,"marks":483,"value":86},[85],{"type":56,"value":485}," audio — \"you look like the 4th of July, it makes me want a hot dog real bad\" — resurfaces every Independence Day without fail. Trace Young's original sound (\"I don't like being nonchalant. Why would I hide the joy God gave me?\") is catching fire for joy and self-expression content. Expect Ariana Grande's ",{"type":56,"marks":487,"value":105},[85],{"type":56,"value":489}," and the ",{"type":56,"marks":491,"value":100},[85],{"type":56,"value":493}," soundtrack to add new sounds to the mix starting July 31.",{"type":74,"level":131,"children":495},[496],{"type":56,"marks":497,"value":498},[58],"Q3: What TikTok trends from July 2025 are worth watching for a resurge in July 2026?",{"type":53,"children":500},[501],{"type":56,"value":502},"Several July 2025 trends resurface annually or fit the same seasonal content windows. The \"Aura Farming Boat Kid\" format — effortlessly cool, slow-motion presence content set to \"Young Black & Rich\" — fits peak summer energy and tends to cycle back. \"You Look Happier\" set to Taylor Swift's \"You Belong With Me\" is a perennial summer self-glow-up format that aligns naturally with July's post-4th confidence energy. \"Runway Retreats\" (the Charli XCX walk-away format) resurges whenever Charli drops new music — and she has an album coming July 24. \"Woke Up in a New Bugatti\" and \"On Sight Reveal\" are both evergreen reaction formats with no expiration date. The \"Who Said That TikTok Sound — Truth Talk\" format also fits July's vibe: summer tends to make people reflective and a little mouthy. Watch especially for any July 2025 sounds tied to summer nostalgia — those tend to loop back hardest when the season hits the same emotional register.",{"type":74,"level":131,"children":504},[505],{"type":56,"marks":506,"value":507},[58],"Q4: Should brands create content around the Spider-Man and Ariana Grande July 31st drop?",{"type":53,"children":509},[510],{"type":56,"value":511},"Yes — but the window is tight and the angle matters. The \"Grande-Man\" double drop on July 31st is one of the biggest cultural events of the summer, and the FYP will be in full reaction mode starting the night before. Brands with a natural connection to either property — entertainment, fashion, beauty, food — have the most obvious entry points. For brands without a direct tie, the move is the meta angle: posting about the chaos of two massive cultural moments landing on the same day, or the very relatable experience of not knowing which tab to open first. Avoid forced product integrations and lead with the cultural observation instead. The first 24–48 hours are the lift window; content made after the conversation has peaked loses most of its reach advantage.",[513,516,518,520,522,524,526,528,530,532,534,536,538,540,542],{"id":162,"type":514,"code":515},"tiktok_block","\u003Cblockquote class=\"tiktok-embed\" cite=\"https://www.tiktok.com/@annaleegrace15/video/7655477365270711582\" data-video-id=\"7655477365270711582\" data-embed-from=\"oembed\" style=\"max-width:605px; min-width:325px;\"> \u003Csection> \u003Ca target=\"_blank\" title=\"@annaleegrace15\" href=\"https://www.tiktok.com/@annaleegrace15?refer=embed\">@annaleegrace15\u003C/a> \u003Cp>Let this find the right audience 😭 Like I’m so madly in love with you but when we are all running on day 5 of no sleep 😅😅😅\u003Ca title=\"momlife\" target=\"_blank\" href=\"https://www.tiktok.com/tag/momlife?refer=embed\">#momlife\u003C/a> \u003Ca title=\"momsoftiktok\" target=\"_blank\" href=\"https://www.tiktok.com/tag/momsoftiktok?refer=embed\">#momsoftiktok\u003C/a> \u003Ca title=\"motherhood\" target=\"_blank\" href=\"https://www.tiktok.com/tag/motherhood?refer=embed\">#motherhood\u003C/a> \u003C/p> \u003Ca target=\"_blank\" title=\"♬ original sound - Ian McConnell\" href=\"https://www.tiktok.com/music/original-sound-7652372874585459470?refer=embed\">♬ original sound - Ian McConnell\u003C/a> \u003C/section> \u003C/blockquote> \u003Cscript async onerror=\"var a=document.createElement('script');a.src='https://iframely.net/files/tiktok-embed.js';document.body.appendChild(a);\" src=\"https://www.tiktok.com/embed.js\">\u003C/script>",{"id":179,"type":514,"code":517},"\u003Cblockquote class=\"tiktok-embed\" cite=\"https://www.tiktok.com/@cassholland/video/7654383543841295630\" data-video-id=\"7654383543841295630\" data-embed-from=\"oembed\" style=\"max-width:605px; min-width:325px;\"> \u003Csection> \u003Ca target=\"_blank\" title=\"@cassholland\" href=\"https://www.tiktok.com/@cassholland?refer=embed\">@cassholland\u003C/a> \u003Cp>Who did it best? Golfers or employees? \u003Ca title=\"cartgirl\" target=\"_blank\" href=\"https://www.tiktok.com/tag/cartgirl?refer=embed\">#cartgirl\u003C/a> \u003Ca title=\"golf\" target=\"_blank\" href=\"https://www.tiktok.com/tag/golf?refer=embed\">#golf\u003C/a> \u003C/p> \u003Ca target=\"_blank\" title=\"♬ original sound - Cass Holland\" href=\"https://www.tiktok.com/music/original-sound-7654383565282495245?refer=embed\">♬ original sound - Cass Holland\u003C/a> \u003C/section> \u003C/blockquote> \u003Cscript async onerror=\"var a=document.createElement('script');a.src='https://iframely.net/files/tiktok-embed.js';document.body.appendChild(a);\" src=\"https://www.tiktok.com/embed.js\">\u003C/script>",{"id":200,"type":514,"code":519},"\u003Cblockquote class=\"tiktok-embed\" cite=\"https://www.tiktok.com/@lexietollestrup_/video/7648339481195515149\" data-video-id=\"7648339481195515149\" data-embed-from=\"oembed\" style=\"max-width:605px; min-width:325px;\"> \u003Csection> \u003Ca target=\"_blank\" title=\"@lexietollestrup_\" href=\"https://www.tiktok.com/@lexietollestrup_?refer=embed\">@lexietollestrup_\u003C/a> \u003Cp>thissss\u003C/p> \u003Ca target=\"_blank\" title=\"♬ original sound - Trace Young †\" href=\"https://www.tiktok.com/music/original-sound-7627238272384633631?refer=embed\">♬ original sound - Trace Young †\u003C/a> \u003C/section> \u003C/blockquote> \u003Cscript async onerror=\"var a=document.createElement('script');a.src='https://iframely.net/files/tiktok-embed.js';document.body.appendChild(a);\" src=\"https://www.tiktok.com/embed.js\">\u003C/script>",{"id":226,"type":514,"code":521},"\u003Cblockquote class=\"tiktok-embed\" cite=\"https://www.tiktok.com/@sofiiekki/video/7654787416309435670\" data-video-id=\"7654787416309435670\" data-embed-from=\"oembed\" style=\"max-width:605px; min-width:325px;\"> \u003Csection> \u003Ca target=\"_blank\" title=\"@sofiiekki\" href=\"https://www.tiktok.com/@sofiiekki?refer=embed\">@sofiiekki\u003C/a> \u003Cp>u + me = seventeen concert in 2028? @minithy \u003Ca title=\"carat\" target=\"_blank\" href=\"https://www.tiktok.com/tag/carat?refer=embed\">#carat\u003C/a> \u003Ca title=\"seventeen\" target=\"_blank\" href=\"https://www.tiktok.com/tag/seventeen?refer=embed\">#seventeen\u003C/a> \u003Ca title=\"friendships\" target=\"_blank\" href=\"https://www.tiktok.com/tag/friendships?refer=embed\">#friendships\u003C/a> \u003Ca title=\"kpop\" target=\"_blank\" href=\"https://www.tiktok.com/tag/kpop?refer=embed\">#kpop\u003C/a> \u003Ca title=\"kpopfyp\" target=\"_blank\" href=\"https://www.tiktok.com/tag/kpopfyp?refer=embed\">#kpopfyp\u003C/a> \u003C/p> \u003Ca target=\"_blank\" title=\"♬ u + me = \u003C3 - Olivia Rodrigo\" href=\"https://www.tiktok.com/music/u-me-=-3-7649983963347896336?refer=embed\">♬ u + me = \u003C3 - Olivia Rodrigo\u003C/a> \u003C/section> \u003C/blockquote> \u003Cscript async onerror=\"var a=document.createElement('script');a.src='https://iframely.net/files/tiktok-embed.js';document.body.appendChild(a);\" src=\"https://www.tiktok.com/embed.js\">\u003C/script>",{"id":253,"type":514,"code":523},"\u003Cblockquote class=\"tiktok-embed\" cite=\"https://www.tiktok.com/@southernwhispers/video/7652679605249117454\" data-video-id=\"7652679605249117454\" data-embed-from=\"oembed\" style=\"max-width:605px; min-width:325px;\"> \u003Csection> \u003Ca target=\"_blank\" title=\"@southernwhispers\" href=\"https://www.tiktok.com/@southernwhispers?refer=embed\">@southernwhispers\u003C/a> \u003Cp>sound for 4th of July \u003Ca title=\"trendingvideo\" target=\"_blank\" href=\"https://www.tiktok.com/tag/trendingvideo?refer=embed\">#trendingvideo\u003C/a> \u003Ca title=\"4thofjulyoutfit\" target=\"_blank\" href=\"https://www.tiktok.com/tag/4thofjulyoutfit?refer=embed\">#4thofjulyoutfit\u003C/a> \u003C/p> \u003Ca target=\"_blank\" title=\"♬ original sound - TVNZ+ - TVNZ+\" href=\"https://www.tiktok.com/music/original-sound-TVNZ-7387540754144840465?refer=embed\">♬ original sound - TVNZ+ - TVNZ+\u003C/a> \u003C/section> \u003C/blockquote> \u003Cscript async onerror=\"var a=document.createElement('script');a.src='https://iframely.net/files/tiktok-embed.js';document.body.appendChild(a);\" src=\"https://www.tiktok.com/embed.js\">\u003C/script>",{"id":274,"type":514,"code":525},"\u003Cblockquote class=\"tiktok-embed\" cite=\"https://www.tiktok.com/@dakotas.paige/video/7653132239089224990\" data-video-id=\"7653132239089224990\" data-embed-from=\"oembed\" style=\"max-width:605px; min-width:325px;\"> \u003Csection> \u003Ca target=\"_blank\" title=\"@dakotas.paige\" href=\"https://www.tiktok.com/@dakotas.paige?refer=embed\">@dakotas.paige\u003C/a> \u003Cp>it’s a good day in BOBBiLAND 👀 \u003Ca title=\"shorthair\" target=\"_blank\" href=\"https://www.tiktok.com/tag/shorthair?refer=embed\">#shorthair\u003C/a> \u003Ca title=\"messybun\" target=\"_blank\" href=\"https://www.tiktok.com/tag/messybun?refer=embed\">#messybun\u003C/a> \u003Ca title=\"shorthairstyles\" target=\"_blank\" href=\"https://www.tiktok.com/tag/shorthairstyles?refer=embed\">#shorthairstyles\u003C/a> \u003Ca title=\"bobhair\" target=\"_blank\" href=\"https://www.tiktok.com/tag/bobhair?refer=embed\">#bobhair\u003C/a> \u003Ca title=\"bobhaircut\" target=\"_blank\" href=\"https://www.tiktok.com/tag/bobhaircut?refer=embed\">#bobhaircut\u003C/a> \u003C/p> \u003Ca target=\"_blank\" title=\"♬ original sound - neverbadagain\" href=\"https://www.tiktok.com/music/original-sound-7648019381632797448?refer=embed\">♬ original sound - neverbadagain\u003C/a> \u003C/section> \u003C/blockquote> \u003Cscript async onerror=\"var a=document.createElement('script');a.src='https://iframely.net/files/tiktok-embed.js';document.body.appendChild(a);\" src=\"https://www.tiktok.com/embed.js\">\u003C/script>",{"id":290,"type":514,"code":527},"\u003Cblockquote class=\"tiktok-embed\" cite=\"https://www.tiktok.com/@tempecamera/video/7658375703678684430\" data-video-id=\"7658375703678684430\" data-embed-from=\"oembed\" style=\"max-width:605px; min-width:325px;\"> \u003Csection> \u003Ca target=\"_blank\" title=\"@tempecamera\" href=\"https://www.tiktok.com/@tempecamera?refer=embed\">@tempecamera\u003C/a> \u003Cp>A pizza 🤓  \u003Ca title=\"tempecamera\" target=\"_blank\" href=\"https://www.tiktok.com/tag/tempecamera?refer=embed\">#tempecamera\u003C/a> \u003Ca title=\"workhumor\" target=\"_blank\" href=\"https://www.tiktok.com/tag/workhumor?refer=embed\">#workhumor\u003C/a> \u003Ca title=\"prank\" target=\"_blank\" href=\"https://www.tiktok.com/tag/prank?refer=embed\">#prank\u003C/a> \u003Ca title=\"fyp\" target=\"_blank\" href=\"https://www.tiktok.com/tag/fyp?refer=embed\">#fyp\u003C/a> \u003Ca title=\"trending\" target=\"_blank\" href=\"https://www.tiktok.com/tag/trending?refer=embed\">#trending\u003C/a> \u003C/p> \u003Ca target=\"_blank\" title=\"♬ original sound - Tempe Camera\" href=\"https://www.tiktok.com/music/original-sound-7658375751758072590?refer=embed\">♬ original sound - Tempe Camera\u003C/a> \u003C/section> \u003C/blockquote> \u003Cscript async onerror=\"var a=document.createElement('script');a.src='https://iframely.net/files/tiktok-embed.js';document.body.appendChild(a);\" src=\"https://www.tiktok.com/embed.js\">\u003C/script>",{"id":306,"type":514,"code":529},"\u003Cblockquote class=\"tiktok-embed\" cite=\"https://www.tiktok.com/@mikeymarinoo/video/7657664269873368333\" data-video-id=\"7657664269873368333\" data-embed-from=\"oembed\" style=\"max-width:605px; min-width:325px;\"> \u003Csection> \u003Ca target=\"_blank\" title=\"@mikeymarinoo\" href=\"https://www.tiktok.com/@mikeymarinoo?refer=embed\">@mikeymarinoo\u003C/a> \u003Cp>everytime sorry \u003C/p> \u003Ca target=\"_blank\" title=\"♬ original sound - Ken Eurich\" href=\"https://www.tiktok.com/music/original-sound-7654835361444530974?refer=embed\">♬ original sound - Ken Eurich\u003C/a> \u003C/section> \u003C/blockquote> \u003Cscript async onerror=\"var a=document.createElement('script');a.src='https://iframely.net/files/tiktok-embed.js';document.body.appendChild(a);\" src=\"https://www.tiktok.com/embed.js\">\u003C/script>",{"id":322,"type":514,"code":531},"\u003Cblockquote class=\"tiktok-embed\" cite=\"https://www.tiktok.com/@kevin_penrose/video/7657608087183920406\" data-video-id=\"7657608087183920406\" data-embed-from=\"oembed\" style=\"max-width:605px; min-width:325px;\"> \u003Csection> \u003Ca target=\"_blank\" title=\"@kevin_penrose\" href=\"https://www.tiktok.com/@kevin_penrose?refer=embed\">@kevin_penrose\u003C/a> \u003Cp>I’ve waited for as long as possible for this moment to tell my truth 😬 \u003Ca title=\"netflix\" target=\"_blank\" href=\"https://www.tiktok.com/tag/netflix?refer=embed\">#netflix\u003C/a> \u003Ca title=\"documentary\" target=\"_blank\" href=\"https://www.tiktok.com/tag/documentary?refer=embed\">#documentary\u003C/a> \u003C/p> \u003Ca target=\"_blank\" title=\"♬ On a Mission - Duomo\" href=\"https://www.tiktok.com/music/On-a-Mission-7274043399086426113?refer=embed\">♬ On a Mission - Duomo\u003C/a> \u003C/section> \u003C/blockquote> \u003Cscript async onerror=\"var a=document.createElement('script');a.src='https://iframely.net/files/tiktok-embed.js';document.body.appendChild(a);\" src=\"https://www.tiktok.com/embed.js\">\u003C/script>",{"id":345,"type":514,"code":533},"\u003Cblockquote class=\"tiktok-embed\" cite=\"https://www.tiktok.com/@maybe_itz_bre/video/7657970138947308813\" data-video-id=\"7657970138947308813\" data-embed-from=\"oembed\" style=\"max-width:605px; min-width:325px;\"> \u003Csection> \u003Ca target=\"_blank\" title=\"@maybe_itz_bre\" href=\"https://www.tiktok.com/@maybe_itz_bre?refer=embed\">@maybe_itz_bre\u003C/a> \u003Cp>\u003Ca title=\"fyp\" target=\"_blank\" href=\"https://www.tiktok.com/tag/fyp?refer=embed\">#fyp\u003C/a> \u003Ca title=\"monsterenergy\" target=\"_blank\" href=\"https://www.tiktok.com/tag/monsterenergy?refer=embed\">#monsterenergy\u003C/a> \u003C/p> \u003Ca target=\"_blank\" title=\"♬ original sound - fatpapimusic\" href=\"https://www.tiktok.com/music/original-sound-7651913786177129223?refer=embed\">♬ original sound - fatpapimusic\u003C/a> \u003C/section> \u003C/blockquote> \u003Cscript async onerror=\"var a=document.createElement('script');a.src='https://iframely.net/files/tiktok-embed.js';document.body.appendChild(a);\" src=\"https://www.tiktok.com/embed.js\">\u003C/script>",{"id":373,"type":514,"code":535},"\u003Cblockquote class=\"tiktok-embed\" cite=\"https://www.tiktok.com/@mia.blo/video/7659845654855929101\" data-video-id=\"7659845654855929101\" data-embed-from=\"oembed\" style=\"max-width:605px; min-width:325px;\"> \u003Csection> \u003Ca target=\"_blank\" title=\"@mia.blo\" href=\"https://www.tiktok.com/@mia.blo?refer=embed\">@mia.blo\u003C/a> \u003Cp>Which is funny bc it’s a longer than just saying my name \u003C/p> \u003Ca target=\"_blank\" title=\"♬ original sound - Sonicallygifted\" href=\"https://www.tiktok.com/music/original-sound-7057703190136998703?refer=embed\">♬ original sound - Sonicallygifted\u003C/a> \u003C/section> \u003C/blockquote> \u003Cscript async onerror=\"var a=document.createElement('script');a.src='https://iframely.net/files/tiktok-embed.js';document.body.appendChild(a);\" src=\"https://www.tiktok.com/embed.js\">\u003C/script>",{"id":394,"type":514,"code":537},"\u003Cblockquote class=\"tiktok-embed\" cite=\"https://www.tiktok.com/@giselledavidphotography/video/7660556373264010526\" data-video-id=\"7660556373264010526\" data-embed-from=\"oembed\" style=\"max-width:605px; min-width:325px;\"> \u003Csection> \u003Ca target=\"_blank\" title=\"@giselledavidphotography\" href=\"https://www.tiktok.com/@giselledavidphotography?refer=embed\">@giselledavidphotography\u003C/a> \u003Cp>busy bees over here! \u003C/p> \u003Ca target=\"_blank\" title=\"♬ the joke is on you. icarly - Kate\" href=\"https://www.tiktok.com/music/the-joke-is-on-you-icarly-6687141405699214085?refer=embed\">♬ the joke is on you. icarly - Kate\u003C/a> \u003C/section> \u003C/blockquote> \u003Cscript async onerror=\"var a=document.createElement('script');a.src='https://iframely.net/files/tiktok-embed.js';document.body.appendChild(a);\" src=\"https://www.tiktok.com/embed.js\">\u003C/script>",{"id":410,"type":514,"code":539},"\u003Cblockquote class=\"tiktok-embed\" cite=\"https://www.tiktok.com/@dollface.kaylaa/video/7658800603627408671\" data-video-id=\"7658800603627408671\" data-embed-from=\"oembed\" style=\"max-width:605px; min-width:325px;\"> \u003Csection> \u003Ca target=\"_blank\" title=\"@dollface.kaylaa\" href=\"https://www.tiktok.com/@dollface.kaylaa?refer=embed\">@dollface.kaylaa\u003C/a> \u003Cp>\u003Ca title=\"fyp\" target=\"_blank\" href=\"https://www.tiktok.com/tag/fyp?refer=embed\">#fyp\u003C/a> \u003Ca title=\"relatable\" target=\"_blank\" href=\"https://www.tiktok.com/tag/relatable?refer=embed\">#relatable\u003C/a> \u003Ca title=\"makemefamous\" target=\"_blank\" href=\"https://www.tiktok.com/tag/makemefamous?refer=embed\">#makemefamous\u003C/a> \u003Ca title=\"xyzbca\" target=\"_blank\" href=\"https://www.tiktok.com/tag/xyzbca?refer=embed\">#xyzbca\u003C/a> \u003Ca title=\"xyzbca\" target=\"_blank\" href=\"https://www.tiktok.com/tag/xyzbca?refer=embed\">#xyzbca\u003C/a> \u003C/p> \u003Ca target=\"_blank\" title=\"♬ original sound - hamzahsbellywater\" href=\"https://www.tiktok.com/music/original-sound-7641970954637216543?refer=embed\">♬ original sound - hamzahsbellywater\u003C/a> \u003C/section> \u003C/blockquote> \u003Cscript async onerror=\"var a=document.createElement('script');a.src='https://iframely.net/files/tiktok-embed.js';document.body.appendChild(a);\" src=\"https://www.tiktok.com/embed.js\">\u003C/script>",{"id":426,"type":514,"code":541},"\u003Cdiv style=\"max-width: 56vh;\">\u003Cdiv style=\"left: 0; width: 100%; height: 0; position: relative; padding-bottom: 177.7316%;\">\u003Ciframe src=\"https://iframely.net/e2ekoY1I?theme=light\" style=\"top: 0; left: 0; width: 100%; height: 100%; position: absolute; border: 0;\" allowfullscreen scrolling=\"no\" allow=\"autoplay *;\">\u003C/iframe>\u003C/div>\u003C/div>",{"id":442,"type":514,"code":543},"\u003Cblockquote class=\"tiktok-embed\" cite=\"https://www.tiktok.com/@priscillarodriguez229/video/7659506106380717325\" data-video-id=\"7659506106380717325\" data-embed-from=\"oembed\" style=\"max-width:605px; min-width:325px;\"> \u003Csection> \u003Ca target=\"_blank\" title=\"@priscillarodriguez229\" href=\"https://www.tiktok.com/@priscillarodriguez229?refer=embed\">@priscillarodriguez229\u003C/a> \u003Cp>Real life fidget/trinket trading 🤣 @Halle_eee  \u003Ca title=\"skincare\" target=\"_blank\" href=\"https://www.tiktok.com/tag/skincare?refer=embed\">#skincare\u003C/a> \u003Ca title=\"wine\" target=\"_blank\" href=\"https://www.tiktok.com/tag/wine?refer=embed\">#wine\u003C/a> \u003Ca title=\"girlsnight\" target=\"_blank\" href=\"https://www.tiktok.com/tag/girlsnight?refer=embed\">#girlsnight\u003C/a> \u003Ca title=\"fidgetrading\" target=\"_blank\" href=\"https://www.tiktok.com/tag/fidgetrading?refer=embed\">#fidgetrading\u003C/a> \u003Ca title=\"fypシ゚viral\" target=\"_blank\" href=\"https://www.tiktok.com/tag/fyp%E3%82%B7%E3%82%9Aviral?refer=embed\">#fypシ゚viral\u003C/a> @Sol de Janeiro \u003C/p> \u003Ca target=\"_blank\" title=\"♬ original sound - Priscilla\" href=\"https://www.tiktok.com/music/original-sound-7659506239818222350?refer=embed\">♬ original sound - Priscilla\u003C/a> \u003C/section> \u003C/blockquote> \u003Cscript async onerror=\"var a=document.createElement('script');a.src='https://iframely.net/files/tiktok-embed.js';document.body.appendChild(a);\" src=\"https://www.tiktok.com/embed.js\">\u003C/script>",null,[],"{\n  \"@context\": \"https://schema.org\",\n  \"@graph\": [\n    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\"@type\": \"Answer\",\n            \"text\": \"July 2026 is one of the most stacked months of the year for content fuel. Christopher Nolan's The Odyssey opened July 17, tracking for an $80–100M opening weekend. The FIFA World Cup Final landed July 19 at MetLife Stadium — the first-ever 48-team tournament. Then July 31 doubles down: Spider-Man: Brand New Day drops the same day as Ariana Grande's petal. Charli xcx, Tyla, and The Strokes all release albums on July 24. Add the 4th of July long weekend and the Michael biopic's continued cultural afterglow, and there is almost no week in July without a major hook to post around.\"\n          }\n        },\n        {\n          \"@type\": \"Question\",\n          \"name\": \"What songs and sounds are trending on TikTok in July 2026?\",\n          \"acceptedAnswer\": {\n            \"@type\": \"Answer\",\n            \"text\": \"July's FYP is pulling from a wide range of audio. Ian McConnell's Bangladesh — a 49-second absurdist earworm — is everywhere for lip syncs and substitution formats. The neverbadagain remix of Michael Jackson's I Treated You Bad is driving GRWM and reveal content on the beat drop. Olivia Rodrigo's u + me = heart from her June album is the go-to for friendship and relationship carousels. The Jennifer Coolidge Legally Blonde 2 audio resurfaces every Independence Day. Trace Young's original sound about not being nonchalant is catching fire for joy and self-expression content. Ken Eurich's audio clip about the program she's running is powering a self-imposed rules format. Duomo's On a Mission is fueling the Netflix documentary chair trend. Fat Papi and prodshushy's Freaked Out is driving a repetition joke format that started with a bob haircut bit. Beyoncé's 12-year-old pen and paper clip from her Self-Titled documentary is powering a humble-brag reveal format, and iCarly's the joke is on you is the soundtrack for a friend group hour-by-hour grid format. A new wave hit mid-month: the Bring Me There audio is fueling desperate-longing lip syncs about dream outings, and Drake's decade-old verse from Smiley's Over the Top — 'make sure I die with a tan, it's part of the brand' — has become the anthem for sun-soaked summer content. Expect Ariana Grande's petal and the Spider-Man: Brand New Day soundtrack to add new sounds starting July 31.\"\n          }\n        },\n        {\n          \"@type\": \"Question\",\n          \"name\": \"What TikTok trends from July 2025 are worth watching for a resurge in July 2026?\",\n          \"acceptedAnswer\": {\n            \"@type\": \"Answer\",\n            \"text\": \"Several July 2025 trends resurface annually or fit the same seasonal content windows. The Aura Farming Boat Kid format — slow-motion presence content set to Young Black & Rich — fits peak summer energy and tends to cycle back. You Look Happier set to Taylor Swift's You Belong With Me is a perennial summer self-glow-up format. Runway Retreats, the Charli XCX walk-away format, resurges whenever Charli drops new music — and she has an album coming July 24. Woke Up in a New Bugatti and On Sight Reveal are both evergreen reaction formats. The Who Said That TikTok Sound Truth Talk format also fits July's reflective, a-little-mouthy summer energy.\"\n          }\n        },\n        {\n          \"@type\": \"Question\",\n          \"name\": \"Should brands create content around the Spider-Man and Ariana Grande July 31st drop?\",\n          \"acceptedAnswer\": {\n            \"@type\": \"Answer\",\n            \"text\": \"Yes — but the window is tight and the angle matters. The double drop on July 31st is one of the biggest cultural events of the summer, and the FYP will be in full reaction mode starting the night before. Brands with a natural connection to entertainment, fashion, beauty, or food have the most obvious entry points. For brands without a direct tie, the meta angle works: posting about the chaos of two massive cultural moments landing the same day, or the relatable experience of not knowing which tab to open first. The first 24–48 hours are the lift window — content made after the conversation peaks loses most of its reach advantage.\"\n          }\n        }\n      ]\n    },\n    {\n      \"@type\": \"HowTo\",\n      \"@id\": \"https://www.newengen.com/insights/july-tiktok-trends/#bangladesh-howto\",\n      \"name\": \"How to Join the You Never Take Me to Bangladesh TikTok Trend\",\n      \"description\": \"A guide to using Ian McConnell's Bangladesh audio for lip syncs, substitution formats, and vocal covers on TikTok.\",\n      \"creator\": {\n        \"@type\": \"Organization\",\n        \"name\": \"New Engen\"\n      },\n      \"image\": \"https://www.newengen.com/images/july-2026-tiktok-trends-thumbnail.jpg\",\n      \"totalTime\": \"PT10M\",\n      \"estimatedCost\": {\n        \"@type\": \"MonetaryAmount\",\n        \"currency\": \"USD\",\n        \"value\": \"0\"\n      },\n      \"tool\": [\n        { \"@type\": \"HowToTool\", \"name\": \"TikTok app\" }\n      ],\n      \"step\": [\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 1,\n          \"name\": \"Lead with your most betrayed expression\",\n          \"text\": \"Open on the first line with your most betrayed, been-waiting-years expression. Deadpan delivery is essential — let the sincerity land before the absurdity hits.\"\n        },\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 2,\n          \"name\": \"Do the substitution format\",\n          \"text\": \"Swap Bangladesh for whatever your own perpetually unfulfilled ask looks like — the gym, couples therapy, that restaurant you've been hinting at for six months. The more specific the substitution, the better it performs.\"\n        },\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 3,\n          \"name\": \"Consider a cover version\",\n          \"text\": \"If you can sing, a cappella harmonies and original covers are blowing up alongside the lip sync format. McConnell's follow-up project Season 3 drops July 10 — post while the audio is at peak virality.\"\n        }\n      ]\n    },\n    {\n      \"@type\": \"HowTo\",\n      \"@id\": \"https://www.newengen.com/insights/july-tiktok-trends/#what-sound-howto\",\n      \"name\": \"How to Do the What Sound Does It Make TikTok Trend\",\n      \"description\": \"A guide to the workplace and business TikTok format where people guess what a specific object or tool sounds like, then you reveal the real thing.\",\n      \"creator\": {\n        \"@type\": \"Organization\",\n        \"name\": \"New Engen\"\n      },\n      \"image\": \"https://www.newengen.com/images/july-2026-tiktok-trends-thumbnail.jpg\",\n      \"totalTime\": \"PT15M\",\n      \"estimatedCost\": {\n        \"@type\": \"MonetaryAmount\",\n        \"currency\": \"USD\",\n        \"value\": \"0\"\n      },\n      \"tool\": [\n        { \"@type\": \"HowToTool\", \"name\": \"TikTok app\" },\n        { \"@type\": \"HowToTool\", \"name\": \"Camera or smartphone\" }\n      ],\n      \"step\": [\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 1,\n          \"name\": \"Pick your sound subject\",\n          \"text\": \"Choose something in your world that makes a distinctive, specific sound — a nail gun, golf cart reversing, forklift, blender, or anything native to your industry or environment.\"\n        },\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 2,\n          \"name\": \"Record 3–5 people answering\",\n          \"text\": \"Walk up to 3–5 people one at a time, ask on camera, and let them commit to their answer without coaching. Keep each response to 2–3 seconds.\"\n        },\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 3,\n          \"name\": \"Film the real thing\",\n          \"text\": \"Film a clip of the actual object making its actual sound — or use existing footage. This is the punchline so hold it until the very end.\"\n        },\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 4,\n          \"name\": \"Edit and post with original sound\",\n          \"text\": \"Cut the guesses together then reveal the real sound at the end. No trending audio needed — original sound is part of what makes it feel raw and real.\"\n        }\n      ]\n    },\n    {\n      \"@type\": \"HowTo\",\n      \"@id\": \"https://www.newengen.com/insights/july-tiktok-trends/#nonchalant-howto\",\n      \"name\": \"How to Join the Not Very Nonchalant TikTok Trend\",\n      \"description\": \"A guide to using Trace Young's original sound to celebrate unashamed joy and self-expression on TikTok.\",\n      \"creator\": {\n        \"@type\": \"Organization\",\n        \"name\": \"New Engen\"\n      },\n      \"image\": \"https://www.newengen.com/images/july-2026-tiktok-trends-thumbnail.jpg\",\n      \"totalTime\": \"PT10M\",\n      \"estimatedCost\": {\n        \"@type\": \"MonetaryAmount\",\n        \"currency\": \"USD\",\n        \"value\": \"0\"\n      },\n      \"tool\": [\n        { \"@type\": \"HowToTool\", \"name\": \"TikTok app\" }\n      ],\n      \"step\": [\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 1,\n          \"name\": \"Gather your clips\",\n          \"text\": \"Pull clips or photos of yourself doing something that makes you genuinely happy — with friends, at a job you love, somewhere you traveled, mid-laugh, mid-dance. The more unashamedly joyful the better.\"\n        },\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 2,\n          \"name\": \"Add on-screen text\",\n          \"text\": \"Overlay the text: 'I don't like being nonchalant. Why would I hide the joy God gave me?' and let your footage be the answer.\"\n        },\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 3,\n          \"name\": \"Post and don't dial it back\",\n          \"text\": \"Carousels of joyful camera roll moments work well, outfit reveals with big energy work, and so does a single clip of you doing something most people would self-consciously dial back. The whole point is to not dial it back.\"\n        }\n      ]\n    },\n    {\n      \"@type\": \"HowTo\",\n      \"@id\": \"https://www.newengen.com/insights/july-tiktok-trends/#ume-howto\",\n      \"name\": \"How to Join the u + me = heart TikTok Trend\",\n      \"description\": \"A guide to using Olivia Rodrigo's u + me = heart for friendship, relationship, and family tribute carousels on TikTok.\",\n      \"creator\": {\n        \"@type\": \"Organization\",\n        \"name\": \"New Engen\"\n      },\n      \"image\": \"https://www.newengen.com/images/july-2026-tiktok-trends-thumbnail.jpg\",\n      \"totalTime\": \"PT10M\",\n      \"estimatedCost\": {\n        \"@type\": \"MonetaryAmount\",\n        \"currency\": \"USD\",\n        \"value\": \"0\"\n      },\n      \"tool\": [\n        { \"@type\": \"HowToTool\", \"name\": \"TikTok app\" }\n      ],\n      \"step\": [\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 1,\n          \"name\": \"Add on-screen text\",\n          \"text\": \"Overlay the text: 'I know everybody changes, but I hope that we don't' over your content.\"\n        },\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 2,\n          \"name\": \"Build your carousel\",\n          \"text\": \"Pull photos of you and whoever you're celebrating from different points in time and let the progression tell the story — friend group then and now, couples through the years, siblings growing up together.\"\n        },\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 3,\n          \"name\": \"Keep the edit simple\",\n          \"text\": \"The song carries the emotion. A single clip with text works, a then-and-now photo in the same location works, and a full carousel works. Don't over-edit — simplicity is what makes this format hit.\"\n        }\n      ]\n    },\n    {\n      \"@type\": \"HowTo\",\n      \"@id\": \"https://www.newengen.com/insights/july-tiktok-trends/#hotdog-howto\",\n      \"name\": \"How to Do the You Look Like the 4th of July TikTok Trend\",\n      \"description\": \"A guide to using the Jennifer Coolidge Legally Blonde 2 hot dog audio for July 4th lip sync and reveal content on TikTok.\",\n      \"creator\": {\n        \"@type\": \"Organization\",\n        \"name\": \"New Engen\"\n      },\n      \"image\": \"https://www.newengen.com/images/july-2026-tiktok-trends-thumbnail.jpg\",\n      \"totalTime\": \"PT10M\",\n      \"estimatedCost\": {\n        \"@type\": \"MonetaryAmount\",\n        \"currency\": \"USD\",\n        \"value\": \"0\"\n      },\n      \"tool\": [\n        { \"@type\": \"HowToTool\", \"name\": \"TikTok app\" }\n      ],\n      \"step\": [\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 1,\n          \"name\": \"Deliver the line with full Paulette energy\",\n          \"text\": \"Lip sync the line directly to camera with Paulette's exact level of sincerity and commitment. Do not underplay it.\"\n        },\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 2,\n          \"name\": \"Cut to your hot dog\",\n          \"text\": \"Cut to whatever you're calling your hot dog — a person, a plate of food, a sunset, your dog, your car. The more unhinged the comparison the better it performs.\"\n        },\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 3,\n          \"name\": \"Post July 3rd or 4th\",\n          \"text\": \"This trend spikes hard over the Independence Day holiday and fades fast after. Dress in red, white, and blue if you want the full effect, but the audio alone carries it.\"\n        }\n      ]\n    },\n    {\n      \"@type\": \"HowTo\",\n      \"@id\": \"https://www.newengen.com/insights/july-tiktok-trends/#itreatedyoubad-howto\",\n      \"name\": \"How to Do the I Treated You Bad Michael Jackson Remix TikTok Trend\",\n      \"description\": \"A guide to using the neverbadagain remix of I Treated You Bad for beat-drop transitions and reveal content on TikTok.\",\n      \"creator\": {\n        \"@type\": \"Organization\",\n        \"name\": \"New Engen\"\n      },\n      \"image\": \"https://www.newengen.com/images/july-2026-tiktok-trends-thumbnail.jpg\",\n      \"totalTime\": \"PT10M\",\n      \"estimatedCost\": {\n        \"@type\": \"MonetaryAmount\",\n        \"currency\": \"USD\",\n        \"value\": \"0\"\n      },\n      \"tool\": [\n        { \"@type\": \"HowToTool\", \"name\": \"TikTok app\" },\n        { \"@type\": \"HowToTool\", \"name\": \"CapCut (optional)\" }\n      ],\n      \"step\": [\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 1,\n          \"name\": \"Film your before\",\n          \"text\": \"Film the before state — bare face, hair wrapped, casual outfit, or unfinished space — during the quieter opening of the track.\"\n        },\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 2,\n          \"name\": \"Time your cut to the beat drop\",\n          \"text\": \"Time your cut or transition to land exactly on the beat drop. A slow pan, camera flip, or CapCut transition all work — the reveal must hit with the music.\"\n        },\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 3,\n          \"name\": \"Keep it under 30 seconds\",\n          \"text\": \"GRWMs, style transformations, and before-and-afters are the highest-upside formats. Keep the whole edit tight — under 30 seconds total.\"\n        }\n      ]\n    },\n    {\n      \"@type\": \"HowTo\",\n      \"@id\": \"https://www.newengen.com/insights/july-tiktok-trends/#changing-question-howto\",\n      \"name\": \"How to Do the Changing the Question TikTok Trend\",\n      \"description\": \"A guide to filming coworkers, friends, or family answering innocent questions, then dubbing over the question in editing with something unhinged.\",\n      \"creator\": {\n        \"@type\": \"Organization\",\n        \"name\": \"New Engen\"\n      },\n      \"image\": \"https://www.newengen.com/images/july-2026-tiktok-trends-thumbnail.jpg\",\n      \"totalTime\": \"PT15M\",\n      \"estimatedCost\": {\n        \"@type\": \"MonetaryAmount\",\n        \"currency\": \"USD\",\n        \"value\": \"0\"\n      },\n      \"tool\": [\n        { \"@type\": \"HowToTool\", \"name\": \"TikTok app\" },\n        { \"@type\": \"HowToTool\", \"name\": \"Camera or smartphone\" }\n      ],\n      \"step\": [\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 1,\n          \"name\": \"Film innocent questions\",\n          \"text\": \"Film 3–5 people answering wholesome, specific questions — favorite food, favorite desk item, best vacation spot, go-to comfort TV show. Keep your own voice calm and natural on camera.\"\n        },\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 2,\n          \"name\": \"Swap the question in editing\",\n          \"text\": \"In editing, mute your original question and record a voiceover swapping it for something deeply suspicious or violent-sounding, timed so the question ends just as your subject starts answering.\"\n        },\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 3,\n          \"name\": \"Let the sincerity do the work\",\n          \"text\": \"The more specific and sincere their original response, the darker the recontextualization lands. No trending audio needed — original sound is part of what makes it hit.\"\n        }\n      ]\n    },\n    {\n      \"@type\": \"HowTo\",\n      \"@id\": \"https://www.newengen.com/insights/july-tiktok-trends/#strict-program-howto\",\n      \"name\": \"How to Do the Maybe the Program I'm Running Isn't Too Strict TikTok Trend\",\n      \"description\": \"A guide to using Ken Eurich's audio clip about self-imposed rules to create relatable lip sync content on TikTok.\",\n      \"creator\": {\n        \"@type\": \"Organization\",\n        \"name\": \"New Engen\"\n      },\n      \"image\": \"https://www.newengen.com/images/july-2026-tiktok-trends-thumbnail.jpg\",\n      \"totalTime\": \"PT10M\",\n      \"estimatedCost\": {\n        \"@type\": \"MonetaryAmount\",\n        \"currency\": \"USD\",\n        \"value\": \"0\"\n      },\n      \"tool\": [\n        { \"@type\": \"HowToTool\", \"name\": \"TikTok app\" }\n      ],\n      \"step\": [\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 1,\n          \"name\": \"Lip sync straight to camera\",\n          \"text\": \"Lip sync to the Ken Eurich audio clip straight to camera. Deadpan delivery works best — the audio is already emotional enough.\"\n        },\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 2,\n          \"name\": \"Add on-screen text describing your rule\",\n          \"text\": \"Add on-screen text describing the rule or mindset you claim to hold — saving money, eating clean, no more online shopping, early bedtimes — and the specific moment you fold.\"\n        },\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 3,\n          \"name\": \"Make it specific and embarrassing\",\n          \"text\": \"The more specific and personally embarrassing the scenario, the better it performs. 'When I tell my friends I need to save money and they bring up getting dinner and drinks' outperforms anything vague.\"\n        }\n      ]\n    },\n    {\n      \"@type\": \"HowTo\",\n      \"@id\": \"https://www.newengen.com/insights/july-tiktok-trends/#netflix-documentary-howto\",\n      \"name\": \"How to Do the Netflix Documentary TikTok Trend\",\n      \"description\": \"A guide to using On a Mission by Duomo to film a documentary interview entrance format on TikTok.\",\n      \"creator\": {\n        \"@type\": \"Organization\",\n        \"name\": \"New Engen\"\n      },\n      \"image\": \"https://www.newengen.com/images/july-2026-tiktok-trends-thumbnail.jpg\",\n      \"totalTime\": \"PT10M\",\n      \"estimatedCost\": {\n        \"@type\": \"MonetaryAmount\",\n        \"currency\": \"USD\",\n        \"value\": \"0\"\n      },\n      \"tool\": [\n        { \"@type\": \"HowToTool\", \"name\": \"TikTok app\" },\n        { \"@type\": \"HowToTool\", \"name\": \"Tripod or stable surface\" },\n        { \"@type\": \"HowToTool\", \"name\": \"Chair\" }\n      ],\n      \"step\": [\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 1,\n          \"name\": \"Set up your shot\",\n          \"text\": \"Set your camera on a tripod or stable surface at eye level or slightly below. Place a chair about 6–8 feet back. Below eye level maximizes the interview subject energy.\"\n        },\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 2,\n          \"name\": \"Walk in and sit down slowly\",\n          \"text\": \"Start recording, then walk into frame from the side and sit down slowly — the slower and more deliberate, the better. Lean forward slightly once seated.\"\n        },\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 3,\n          \"name\": \"Add your on-screen text\",\n          \"text\": \"Add on-screen text before you sit, or time it to appear as you settle in. Format: 'Me when Netflix does a documentary about [your niche topic].' The more specific the subject, the harder it lands.\"\n        }\n      ]\n    },\n    {\n      \"@type\": \"HowTo\",\n      \"@id\": \"https://www.newengen.com/insights/july-tiktok-trends/#bob-freakedout-howto\",\n      \"name\": \"How to Do the Freaked Out Bob TikTok Trend\",\n      \"description\": \"A guide to using Freaked Out by Fat Papi and prodshushy for a repetition joke format built on a single repeated word or item.\",\n      \"creator\": {\n        \"@type\": \"Organization\",\n        \"name\": \"New Engen\"\n      },\n      \"image\": \"https://www.newengen.com/images/july-2026-tiktok-trends-thumbnail.jpg\",\n      \"totalTime\": \"PT10M\",\n      \"estimatedCost\": {\n        \"@type\": \"MonetaryAmount\",\n        \"currency\": \"USD\",\n        \"value\": \"0\"\n      },\n      \"tool\": [\n        { \"@type\": \"HowToTool\", \"name\": \"TikTok app\" }\n      ],\n      \"step\": [\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 1,\n          \"name\": \"Pick a one-answer scenario\",\n          \"text\": \"Choose a scenario with one dominant, repeatable answer — a 10-hour shift where caffeine solves everything, a Monday where coffee is the only fix, a breakup where 'him' is the running joke.\"\n        },\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 2,\n          \"name\": \"Set up the numbered list on screen\",\n          \"text\": \"Add on-screen text naming the format, like 'how to survive a 10-hour shift,' then list 3–4 numbered reasons that all repeat the same word or item.\"\n        },\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 3,\n          \"name\": \"Escalate the visual gag each time\",\n          \"text\": \"Add a visual gag with each repetition — pulling out another Monster can, adding a shot of espresso, whatever escalates the bit physically.\"\n        },\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 4,\n          \"name\": \"Sync to the beat drops\",\n          \"text\": \"Match your movement to the beat drops in the Freaked Out audio. The tighter the sync, the funnier the repetition lands.\"\n        }\n      ]\n    },\n    {\n      \"@type\": \"HowTo\",\n      \"@id\": \"https://www.newengen.com/insights/july-tiktok-trends/#beyonce-pen-paper-howto\",\n      \"name\": \"How to Do the Beyonce Pen and Paper TikTok Trend\",\n      \"description\": \"A guide to using Beyonce's Self-Titled documentary audio for a humble-brag reveal format about a no-prep, genius-on-instinct moment.\",\n      \"creator\": {\n        \"@type\": \"Organization\",\n        \"name\": \"New Engen\"\n      },\n      \"image\": \"https://www.newengen.com/images/july-2026-tiktok-trends-thumbnail.jpg\",\n      \"totalTime\": \"PT10M\",\n      \"estimatedCost\": {\n        \"@type\": \"MonetaryAmount\",\n        \"currency\": \"USD\",\n        \"value\": \"0\"\n      },\n      \"tool\": [\n        { \"@type\": \"HowToTool\", \"name\": \"TikTok app\" }\n      ],\n      \"step\": [\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 1,\n          \"name\": \"Lip sync the opening line\",\n          \"text\": \"Lip sync the 'I didn't have a pen and paper' line straight to camera, deadpan and confident.\"\n        },\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 2,\n          \"name\": \"Cut on the ah ah ah riff\",\n          \"text\": \"When Beyonce's ad-libbed 'ah ah ah' riff hits, cut to on-screen text naming your own no-prep, pulled-it-out-of-thin-air moment — a nickname, a baby name, a debate comeback.\"\n        },\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 3,\n          \"name\": \"Keep the text short and the delivery straight\",\n          \"text\": \"Keep the on-screen text short enough to read in one glance, and play the whole thing completely straight, like you're genuinely being interviewed about your creative process.\"\n        }\n      ]\n    },\n    {\n      \"@type\": \"HowTo\",\n      \"@id\": \"https://www.newengen.com/insights/july-tiktok-trends/#friend-group-grid-howto\",\n      \"name\": \"How to Do the Hour-By-Hour Friend Group Grid TikTok Trend\",\n      \"description\": \"A guide to building a multi-panel grid video documenting a friend group's day, hour by hour, set to iCarly's the joke is on you.\",\n      \"creator\": {\n        \"@type\": \"Organization\",\n        \"name\": \"New Engen\"\n      },\n      \"image\": \"https://www.newengen.com/images/july-2026-tiktok-trends-thumbnail.jpg\",\n      \"totalTime\": \"PT15M\",\n      \"estimatedCost\": {\n        \"@type\": \"MonetaryAmount\",\n        \"currency\": \"USD\",\n        \"value\": \"0\"\n      },\n      \"tool\": [\n        { \"@type\": \"HowToTool\", \"name\": \"TikTok app\" },\n        { \"@type\": \"HowToTool\", \"name\": \"Group chat\" }\n      ],\n      \"step\": [\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 1,\n          \"name\": \"Ask your group chat for hourly photos\",\n          \"text\": \"Text your group chat the night before and ask everyone to send one photo an hour, on the hour, from 6 a.m. to 8 p.m.\"\n        },\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 2,\n          \"name\": \"Build the grid\",\n          \"text\": \"Open TikTok's grid feature and build a multi-panel video, arranging each friend's photo by the hour it was taken. Overlay the time stamp as each new hour starts.\"\n        },\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 3,\n          \"name\": \"Name-tag every panel\",\n          \"text\": \"Name-tag every panel so people can call out who they relate to most in the comments.\"\n        },\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 4,\n          \"name\": \"Add the audio\",\n          \"text\": \"Use 'the joke is on you' by Kate from iCarly as the audio, and let the mismatched morning energy carry it.\"\n        }\n      ]\n    },\n    {\n      \"@type\": \"HowTo\",\n      \"@id\": \"https://www.newengen.com/insights/july-tiktok-trends/#bring-me-there-howto\",\n      \"name\": \"How to Do the Bring Me There TikTok Trend\",\n      \"description\": \"A guide to using the Bring Me There trending audio prompt to lip sync a hyper-specific dream itinerary with escalating desperation.\",\n      \"creator\": {\n        \"@type\": \"Organization\",\n        \"name\": \"New Engen\"\n      },\n      \"image\": \"https://www.newengen.com/images/july-2026-tiktok-trends-thumbnail.jpg\",\n      \"totalTime\": \"PT10M\",\n      \"estimatedCost\": {\n        \"@type\": \"MonetaryAmount\",\n        \"currency\": \"USD\",\n        \"value\": \"0\"\n      },\n      \"tool\": [\n        { \"@type\": \"HowToTool\", \"name\": \"TikTok app\" }\n      ],\n      \"step\": [\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 1,\n          \"name\": \"Write your dream itinerary\",\n          \"text\": \"Write out your own hyper-specific dream itinerary before filming — three or four beats, like iced matcha, a Winners run, and a bonfire drive with the windows down.\"\n        },\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 2,\n          \"name\": \"Lip sync calmly, then crack\",\n          \"text\": \"Lip sync the opening calmly, then let your face crack into full desperation right as 'I wanna go there so bad' hits: hands clasped, eyes wide, whatever sells the longing.\"\n        },\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 3,\n          \"name\": \"Film close on your face\",\n          \"text\": \"Film close so the reaction carries the joke — your actual location barely matters. The weirder and more personal the itinerary, the better it lands.\"\n        }\n      ]\n    },\n    {\n      \"@type\": \"HowTo\",\n      \"@id\": \"https://www.newengen.com/insights/july-tiktok-trends/#die-with-a-tan-howto\",\n      \"name\": \"How to Join the Make Sure I Die With a Tan TikTok Trend\",\n      \"description\": \"A guide to using Drake's verse from Smiley's Over the Top to pair sun-soaked summer footage with the die-with-a-tan lyric.\",\n      \"creator\": {\n        \"@type\": \"Organization\",\n        \"name\": \"New Engen\"\n      },\n      \"image\": \"https://www.newengen.com/images/july-2026-tiktok-trends-thumbnail.jpg\",\n      \"totalTime\": \"PT10M\",\n      \"estimatedCost\": {\n        \"@type\": \"MonetaryAmount\",\n        \"currency\": \"USD\",\n        \"value\": \"0\"\n      },\n      \"tool\": [\n        { \"@type\": \"HowToTool\", \"name\": \"TikTok app\" }\n      ],\n      \"step\": [\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 1,\n          \"name\": \"Pull the audio and time the lyric drop\",\n          \"text\": \"Pull the 'Over the Top' audio and time the lyric drop to your best sun-soaked shot — golden hour beats noon light every time.\"\n        },\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 2,\n          \"name\": \"Layer your clips\",\n          \"text\": \"Layer three or four clips: a recent beach photo, a few poolside moments, an iced coffee at sunset.\"\n        },\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 3,\n          \"name\": \"Add the on-screen lyric\",\n          \"text\": \"Put the exact lyric on screen as text so it reads even on mute. No choreography or transitions needed — just good light.\"\n        },\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 4,\n          \"name\": \"Post while the sun's still out\",\n          \"text\": \"Tanning trends move with the weather, and this one cools off the second summer does. Post this week for maximum lift.\"\n        }\n      ]\n    },\n    {\n      \"@type\": \"HowTo\",\n      \"@id\": \"https://www.newengen.com/insights/july-tiktok-trends/#fidget-trading-howto\",\n      \"name\": \"How to Do the Fidget Trading Is Back TikTok Trend\",\n      \"description\": \"A guide to real-life fidget trading with everyday objects, filmed as a top-down negotiation between two people.\",\n      \"creator\": {\n        \"@type\": \"Organization\",\n        \"name\": \"New Engen\"\n      },\n      \"image\": \"https://www.newengen.com/images/july-2026-tiktok-trends-thumbnail.jpg\",\n      \"totalTime\": \"PT15M\",\n      \"estimatedCost\": {\n        \"@type\": \"MonetaryAmount\",\n        \"currency\": \"USD\",\n        \"value\": \"0\"\n      },\n      \"tool\": [\n        { \"@type\": \"HowToTool\", \"name\": \"TikTok app\" },\n        { \"@type\": \"HowToTool\", \"name\": \"Camera or smartphone\" },\n        { \"@type\": \"HowToTool\", \"name\": \"Small household or desk items\" }\n      ],\n      \"step\": [\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 1,\n          \"name\": \"Gather your trading items\",\n          \"text\": \"Grab a partner and a stack of small random items — desk clutter, purse contents, whatever's within reach works best.\"\n        },\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 2,\n          \"name\": \"Make the first offer\",\n          \"text\": \"Lay the first offer down and let your partner accept, decline, or counter by adding another item to the pile.\"\n        },\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 3,\n          \"name\": \"Film from a top-down angle\",\n          \"text\": \"Film from a top-down angle so viewers can actually see the trade table, and keep your reactions genuine when an offer lands or falls flat.\"\n        },\n        {\n          \"@type\": \"HowToStep\",\n          \"position\": 4,\n          \"name\": \"Label the trades\",\n          \"text\": \"Label good and bad trades with on-screen text so the stakes are clear at a glance. Let personality carry the video over production value.\"\n        }\n      ]\n    }\n  ]\n}",{"title":548,"description":549,"image":550},"July 2026 TikTok Trends: What's Viral This Month","July 2026 TikTok trends: Spider-Man, Ariana Grande's petal, The Odyssey, hot dog summer, and the sounds and formats brands need right now.",{"url":551},"https://www.datocms-assets.com/151374/1750711920-ne_blog_thumbnails_july_v1.png",[553,571,595],{"slug":554,"title":555,"date":556,"categories":557,"thumbnail":560,"thumbnailStyle":544},"february-2026-tiktok-trends","February 2026 TikTok Trends: Viral Moments You Need to Know","2026-02-02",[558,559],{"id":38,"slug":39,"title":40},{"id":42,"slug":43,"title":44},{"alt":561,"title":562,"focalPoint":563,"width":15,"height":16,"thumbnail":564,"small":565,"medium":566,"responsiveImage":567},"ebruary 2026 TikTok trends blog cover featuring illustrated heart, envelope, and arrow graphics on teal background representing viral social media content and creator engagement","February TikTok Trends 2026",{"x":14,"y":14},"https://www.datocms-assets.com/151374/1770065160-ne_blog_thumbnails_february_v1-1.png?auto=format&fit=max&h=600&q=85&w=600","https://www.datocms-assets.com/151374/1770065160-ne_blog_thumbnails_february_v1-1.png?auto=format&fit=max&h=1000&q=85&w=1000","https://www.datocms-assets.com/151374/1770065160-ne_blog_thumbnails_february_v1-1.png?auto=format&fit=max&h=1500&q=85&w=1500",{"srcSet":568,"webpSrcSet":22,"sizes":23,"src":569,"width":15,"height":16,"aspectRatio":25,"alt":561,"title":562,"base64":570,"bgColor":27},"https://www.datocms-assets.com/151374/1770065160-ne_blog_thumbnails_february_v1-1.png?auto=format&dpr=0.25&fit=max&h=2440&q=85&w=2440 300w,https://www.datocms-assets.com/151374/1770065160-ne_blog_thumbnails_february_v1-1.png?auto=format&dpr=0.5&fit=max&h=2440&q=85&w=2440 600w,https://www.datocms-assets.com/151374/1770065160-ne_blog_thumbnails_february_v1-1.png?auto=format&dpr=0.75&fit=max&h=2440&q=85&w=2440 900w,https://www.datocms-assets.com/151374/1770065160-ne_blog_thumbnails_february_v1-1.png?auto=format&fit=max&h=2440&q=85&w=2440 1200w","https://www.datocms-assets.com/151374/1770065160-ne_blog_thumbnails_february_v1-1.png?auto=format&fit=max&h=2440&q=85&w=2440","data:image/jpeg;base64,/9j/4AAQSkZJRgABAQAAAQABAAD/2wCEAAoHBwgHBgoICAgUCgoRDhgQFxMNFB0VFhEYFxMlGBYfFhkmKysjJh0oHRUWMDUlKC0vMjIyGSI4PTcwPCsxMi8BCgsLAg0OHBAQHDsoIig7Ozs7Ozs7OzsvNTs7OzsvOy87OzsvOzs7Oy8vLy8vOzsvOzsvOzUvLy8vOzsvLy87L//AABEIAA4AGAMBIgACEQEDEQH/xAAYAAACAwAAAAAAAAAAAAAAAAADBQABAv/EABwQAAICAwEBAAAAAAAAAAAAAAECAAMEESETBf/EABYBAAMAAAAAAAAAAAAAAAAAAAQFBv/EAB8RAAAFBAMAAAAAAAAAAAAAAAABAgMRBhIhMQQFB//aAAwDAQACEQMRAD8AsL7t08jGn5VdlJO4rYGldgw+Ln2hCNw54qjnBiT4C/KiQd6cgb0jGuKgyTCKci8ljJCEJ7yNhY+5QN5wkx//2Q==",{"slug":572,"title":573,"date":574,"categories":575,"thumbnail":544,"thumbnailStyle":584},"martech-edge-lacie-thompson-on-googles-tracking-protection","MarTech Edge: Lacie Thompson on Google’s Tracking Protection","2024-01-31",[576,580],{"id":577,"slug":578,"title":579},"agDKqj5wSo2wTaPYBuhzSQ","in-the-news","In The News",{"id":581,"slug":582,"title":583},"dejocGuSQ1is-VTx8SAXBQ","platform","Platform",{"id":585,"type":586,"image":587,"photo":589,"logo":591,"bg":593},"FeYV3i_1QqKek_q0A568QQ","thumbnail_media_mention_block",{"thumbnail":588},"https://www.datocms-assets.com/151374/1742340862-martechedge_thumbnail_january_2025_cookies.png?auto=format&fit=max&h=600&q=85&w=700",{"url":590},"https://www.datocms-assets.com/151374/1741204735-lacie-thompson.png",{"url":592},"https://www.datocms-assets.com/151374/1741892256-martechedge-logo-edited.png",{"hex":594},"#FAF2E8",{"slug":596,"title":597,"date":598,"categories":599,"thumbnail":544,"thumbnailStyle":602},"digiday-taking-stock-of-snapchats-ad-turnaround-one-data-point-at-a-time","Digiday: Taking stock of Snapchat’s ad turnaround, one data point at a time","2023-07-26",[600,601],{"id":577,"slug":578,"title":579},{"id":581,"slug":582,"title":583},{"id":603,"type":586,"image":604,"photo":606,"logo":608,"bg":610},"B9E9hZRcT46LpndcYmCUkg",{"thumbnail":605},"https://www.datocms-assets.com/151374/1741131695-digiday-snapchat-money.png?auto=format&fit=max&h=600&q=85&w=700",{"url":607},"https://www.datocms-assets.com/151374/1741207484-kelly-dye.png",{"url":609},"https://www.datocms-assets.com/151374/1741892294-digiday-logo-edited.png",{"hex":611},"#242424",{"relatedText":613},"\u003Cdiv>\n\u003Cdiv>\u003Cspan> Want to learn more? \u003Ca href=\"https://newengen.com/contact\">Get in touch\u003C/a> \u003C/span>\u003Ca href=\"mailto:info@newengen.com\" target=\"_blank\" rel=\"noopener\">\u003Cspan>\u003C/span>\u003C/a>\u003Cspan> or connect with us on \u003C/span>\u003Ca href=\"https://www.linkedin.com/company/newengen\" target=\"_blank\" rel=\"noopener\">\u003Cspan>LinkedIn\u003C/span>\u003C/a>\u003Cspan>.\u003C/span>\u003C/div>\n\u003C/div>",1785868931193]